Posts in English

Why Should You Work with a Brand Consultant

Let’s start with the basics. What is a brand, and misconceptions about branding? We have to be clear about what a brand is. Because there...

Quantum Customer and Experience Design

For Turkish version, please click here. During my speeches about omnichannel marketing, I used to mention the importance of giving the...

The First Private Banking Customer Experience Programme is live!

We have started to offer the first private banking customer experience programme to attract super-affluent customers for financial...

Blind Man's Buff: Prejudice In Sales

Prejudge is like an invisible wall surrounds us in many ways. There is a question I often ask in my seminars and training: “Who sees...

5 Things to Create Luxury E-commerce Experience for Retailers and Brands

Luxury is known as a late comer to digital world. But today, nobody even discusses the necessity of digital touch points. One of the...

Our Premium Automotive Sales Development Program is Live!

Our special training programme that designed for Automotive Industry is ready. To close the gap in your premium showroom experience with...

4 Major Points to Manage Volatile / Emerging Markets

In today's world, prediction of market environment is getting harder and harder. As a result, this brings unpredictable market situation...

Change in Automotive Customer Behavior and Importance of Dealer Experience

Cars became one of the basic needs of humanity since recent century. Cars changed, consumers changed but our dealer experience hasn't...

Forget web stores! Virtual Reality Shopping (VRS) rewrites consumer experience!

Since 2015, we started to talk about VR technologies very often and it was expected to be a part of our daily life this year. Here you...

Why Sales Consultant is so Critical in Luxury Business

When we talk about premium product lines, we rather talk about emotions and experience rather than the product itself. Because in luxury,...